Dariusz Cydejko · Stockholm
Polish cuisine · a destination message across travel channels
Historical campaign material from the Etraveli period shows food used as a reason to discover Poland. The supplied archive includes landing-page and advertising examples identified as 2019 campaign material.
A theme people can imagine
Culinary communication makes a destination tangible through an experience: a meal, a neighbourhood, an encounter or a city visit. The archive includes versions appearing in different travel brands and markets. It demonstrates the need for consistency while respecting the format and setting of each placement.
The assets and the role
This page draws on the supplied cuisine portfolio export and its named creative files. My broader Etraveli responsibilities included campaign planning, partner management and hands-on production. The archive is shown as professional context, without an unsupported breakdown of individual asset authorship or a new performance claim.
A separate chapter from Gourmet Poland
The historical 2019 material is not the later “Win a Gourmet Trip to Poland” campaign. They share a destination and a culinary theme, but the dates, evidence and reported figures should remain separate.
From the project archive
Continue exploring
Gourmet Poland
A Nordic campaign built around an inviting idea: discover Poland through its food, cities and hospitality. My public campaign recap describes my role in leading and coordinating “Win a Gourmet Trip to Poland”.
Etraveli Group
At Etraveli Group / Smart Media, 2017–2019, I worked as Global Partner & Project Manager across an international portfolio of airlines and destination marketing organisations.
Graphic communication
Good visual work gives a message structure, recognition and emphasis. My design background supports practical communication across campaign assets, newsletters, print and websites.
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